Saturday 8 November 2014

Why We Entered Into Management Deal With Femi Kuti’ – Chocolate City

Chocolate City has come out with the motive that led to signing the 4-time Grammy nominated Afrobeat superstar on an exclusive management deal.

The label has now officially announced its signing of the 4-time Grammy nominated Afrobeat superstar to an exclusive management deal which comes in the wake of Femi Kuti’s 7th studio album release, No Place for My Dream.
According to Chocolate City’s General Manager, Aibee Abidoye: ‘We love good music here at Chocolate City and are big fans of Femi Kuti and his work- this deal marks another significant milestone in Chocolate City’s development as the leading entertainment company in and around Africa.

The Afrobeat genre has found new interpretation through Femi’s prolific body of work and we believe that through this partnership, we will not only revive the Afrobeat genre (distinct from Afrobeats) as a movement locally but also ensure that it is well positioned internationally and hopefully we can (finally) bring home that much deserved Grammy.’

Femi’s first record was released in 1995 by Tabu/Motown, followed by the release of Shoki Shoki under MCA four years later which went on to garner the sicon of Fela Anikulapo Kuti widespread critical acclaim.

In 2001, Femi collaborated with American artists, Common and Mos Def in a project titled Fight to Win and soon after went on tour in the United States with Jane’s Addiction.

In 2004, he opened the ‘New Afrika Shrine’ where he recorded the live album, Africa Shrine and returned in 2008 with Day by Day, which he followed up with releasing the critically acclaimed, Africa for Africa in 2010 which earned him two Grammy nominations.

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